Banned for-In a recent study, psychologists Emmanuel M. Pothos of Swansea University in the UK and Jerome R. Busemeyer of Indiana University in the US have presented an alternative framework for modeling decision-making of this kind, based on quantum probability. As they note, the original motivation for developing quantum mechanics in physics was to explain findings that seemed paradoxical from a classical point of view. Possibly, quantum theory can better explain paradoxical findings in psychology, as well. In recent years, a growing number of researchers have investigated using quantum formalism in cognitive situations, such as in modeling human judgment and perception. Pothos and Busemeyer’s results are published in a recent issue of Proceedings of the Royal Society B.